SWOT Analysis Essay Example for Free

SWOT Analysis EssayA SWOT analytic thinking is a tool to identify the strengths, weaknesses, opportunities and threats involved in a argument. Strengths mean characteristics of a telephone line in advantage over others, while weaknesses are disadvantages relative to others. Opportunities mean elements that a business can transaction for its development, while threats are trouble volition be face to. SWOT is to carry out the environment synopsis and separate information into internal and external factors. Then, it determines whether they are favorable and unfavorable to achieve the impersonal so as to second an organization enhance advantages and minimize disadvantages. A SWOT analysis demand to be conducted in a proper and realistic procedure to get the complete and objective results. The participants of this analysis should be a group of people with different perspectives so that they can contribute different reasonable viewpoints. They can be various stakeholders of a company, such as shareholders, managers, employees, and even customers.It is typically conducted using a SWOT matrix and holds a brainstorming session to identify the factors and bullets them with priority in each of the 4 categories. Participants must be realistic about the environment analysis of target organization and try to hap the analysis compact. There are two most important part of a SWOT analysis, to help a business reduce risk and improve performance (Markgraf 2013). Firstly, this analysis can identify faultfinding threats coupled with internal weaknesses that may put a company in a trouble. It improves the viability of a business about changing environment and highlights the most serious issues. For example, a new export policy issued by government could be a serious threat to the export-led industry. They should reduce resources allocated in export business and crack focus to domestic markets.Laurence (2013), a judicious recognition of global realities, states th at to adapt to the appreciation of its currency, Chinas farsighted plan is to have switched the economy to a domestic consumption-driven model. The external threats require companies to adjust their business plan to adapt to new circumstances. Secondly, a SWOTanalysis can indicate actions to improve the performance of a business. Taking advantage of an opportunity from a position of strength helps ensure the success of the alike(p) venture. If a company has a capital advantage and the other one has technological advantage, they can mix in firstly and then dominate other competitors.For example, Peak the top two Chinese video-sharing websites, Youku and Tudou, jointly denote that the two companies have signed a definitive agreement to integrate into Youku Tudou Inc. on March 12th, 2012 (Peak 2012). This flow helps them to strengthen competition power in the online video market with 35 percent share. To achieve the objective, a business has to find connection between its strengths and external opportunities. A SWOT analysis has become a popular method to help a business to identify its strengths, weaknesses, opportunities and threats. People should conduct this analysis in a proper way to appraise critical internal and external factors so that SWOT will be valuable to reduce risk and improve performance of a business.ReferenceMarkgraf, B. (2013). The Two intimately Important Parts of SWOT Analysis. Chron. Retrieved March 17, 2015, from http//smallbusiness.chron.com/two-important-parts-swot-analysis-61546.htmlNeville, L. (2013). Cover A New Economic Model For China. orbicular Finance. Retrieved March 18, 2015, from https//www.gfmag.com/magazine/january-2013/cover-a-new-economic-model-for-chinaPeak, K. (2012). Chinese online video companies Youku, Tudou merge. Vatornews. Retrieved March 17, 2015, from http//vator.tv/news/2012-03-12-chinese-online-video-companies-youku-tudou-merge